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    Translating 2022 social media trends into a winning social media strategy for your non-profit.
    Elena Stamatopoulou
    • Feb 9
    • 3 min

    Translating 2022 social media trends into a winning social media strategy for your non-profit.

    The past couple of years, non-profits have reported a significant reduction and increased scrutiny of both their marketing budgets and...
    44 views0 comments
    Content Development & Membership Engagement
    Elena Stamatopoulou
    • Jan 12
    • 2 min

    Content Development & Membership Engagement

    There is no degree or field of study addressing the issue of membership engagement and referral generation, but a well thought out...
    7 views0 comments
    Business Goals, Content Strategy and the Indispensable Editorial Mission Statement
    Elena Stamatopoulou
    • Jan 10
    • 2 min

    Business Goals, Content Strategy and the Indispensable Editorial Mission Statement

    In a previous post, we touched upon building a content strategy before editorial planning. The distinction was not made to reduce the...
    6 views0 comments
    What comes first the chicken or the egg? Content planning  or editorial.
    Elena Stamatopoulou
    • Jan 4
    • 1 min

    What comes first the chicken or the egg? Content planning or editorial.

    What is content strategy and why you need to build one before editorial planning.
    6 views0 comments
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